Labeling Design Basics At A Glance

What makes consumers buy products they know little or nothing about? Could be the packing, the labeling or just a matter of consumers randomly picking products and hoping for the best? Packing and labeling experts will tell you for a..

How To Appeal To Both Sexes Simultaneously With Labels

It sounds strange how some of the most effective label designs in the world are based on templates that are extremely simple.  It gets even more surprising how simple designs remain relevant when everything else is changing in the printing..

Why Exactly Do Fonts Matter So Much In A Label?

Design methods have come a long way. They have navigated through the good old days of printing press and typesetting. The industry has now grown with so many fonts now available including ones that defy categorization.  The many ones that..